8 DRIVE TRAFFIC WITH ONLINE BANNERS
HOMEPAGE PLUS AD UNITS
Homepage Plus ad positions align your company with the most respected content serving the
information needs of thousands of industry professionals. The Homepage Plus ad pool also
includes search results and log-in portions of the website.
LEADERBOARD SKYSCRAPER SITESPONSOR CONTENTROTATOR
RICH-MEDIA AD UNITS
The Page Peel begins as a “dog ear” in the upper right-hand corner of the page and, on
mouse-over, expands down and to the left.
The Push Down banner auto-expands beneath OGJ’s navigation bar and supports more detailed
messaging through the use of streaming video, multiple targeted links, and lead forms.
For advertisers looking to make a major splash for a signifcant announcement or rebranding,
the Welcome Page is delivered to each article page visitor once every six to eight hours for a
week, resulting in a high concentration of impressions during the placement and a message that
is hard to miss.
TOPIC CENTER SPONSORSHIPS
Topic Center (TC) banners allow you to align your message with relevant content, providing more targeted impressions – targeted marketing at its very best. OGJ’s website is
organized into the following topic centers:
GENERAL INTEREST (TC 1) DRILLING & PRODUCTION (TC 3) TRANSPORTATION (TC 5)
EXPLORATION & DEVELOPMENT (TC 2) REFINING & PROCESSING (TC 4) UNCONVENTIONAL OIL & GAS (TC 6)
NOTE: Right rail advertising positions (skyscraper and site sponsor) appear on
our responsive site, giving advertisers added exposure to mobile site viewers.
See page 15 for rates and specs
Hybrid ad units are the combination of a static image and text where both the image and
text are clickable. Plain text ad units are also available. Options are available for select ad
units. Visit www.ogj.com/advertise for mobile responsive specs and hybrid options.